This brand is recognized as one of Korea’s top manufacturers. It was originally founded in 1960 under the name Samyand Tire. Over the decades, the company has built a global reputation for producing affordable, top-quality products. One of their most notable technical achievements is the ESCOT system. This innovation helps distribute loads and forces across the tire to improve both steering and braking performance.

The company also maintains a strong commitment to environmental responsibility. Their manufacturing process utilizes synthetic-free rubber formulations and natural-based oil compounds. They also incorporate highly-dispersible silica to ensure a long service life for every product. Today, the brand offers a massive selection of sizes and fitments to meet the needs of modern drivers. Whether you drive a passenger car, a light truck, or a crossover, there is a high-performance option available for your vehicle.